Tag Archives: Facebook

What’s YOUR Brand? Part 4

The last part of my What’s YOUR Brand series and probably the most important part there is. I wanted to end this series by making you think really long and hard…. well not really. This part is about motivation, ambition and your dreams. Part of figuring out who you are is by looking at what you want, what you like and what you expect from yourself. You can’t know what YOUR brand is until you know yourself. If you’re stuck then you just have to wait and figure it out. Usually people don’t know who they are until college and then some people still don’t know. If you’re stuck look at my last few posts of this series and that may help but all in all here’s what the most important part of the series is….

“Unlike a drop of water which loses its identity when it joins the ocean, man does not lose his being in the society in which he lives. Man’s life is independent. He is born not for the development of the society alone, but for the development of his self.”
-B. R. Ambedkar

source: Pinterest

source: Pinterest

Now that you have all of your materials of your brand, all that is left to continue to follow it. You are YOUR own brand. You’re not Sarah or Mike’s brand, you are YOUR brand. I’ve said this countless times but if you need to write it, type it, sketch it, paint it, do it! You have to remember that in this media-reliant world, you aren’t alone. If you think posting that picture of you bonging a beer on Twitter or Facebook for the world to see is a good idea, then I hope you like that being a part of your brand. You should always be yourself but what price would you pay if you weren’t acting as the best version of yourself? You could lose an internship opportunity, a job offer, the respect from your grandmother even (yes some grandmas do use social media). What I want you do to is really express YOUR brand in every aspect of your life. You don’t always have to be on your best behavior, but realize all choices have consequences in some way.

If your thinking about the future and what your dream is, think about who you are and what YOUR brand is. It’ll help you figure out what you want to do later in life. Once you figure that out, motivate yourself. Don’t just sit there and wait for things to happen because remember Newton’s laws? A body in motion stays in motion and a body at rest stays at rest. It can be hard to get up and get going sometimes but it really just takes dedication and passion. Many people forget that if your not passionate about something, you really have nothing. I and many of my colleagues would not have accomplished as much as we have if we weren’t passionate. So I want you to do this to end the series:

source: Pinterest

source: Pinterest

  1. Get up.
  2. Get out.
  3. Get going.
  4. Follow your dreams.
  5. Always stay passionate.
  6. Always stay positive.

Remember these things readers and YOUR brand will be clear, concise and all YOU.

x KMSH

What’s YOUR Brand?

Hey readers, last week I attended the last of Scripps PRSSA’s PR Bootcamp and the topic was personal branding. Until about a year or so ago, I didn’t know that I was my own brand. Usually when I think of brands I think Burberry, Cheetos, Diet Coke, etc. but not me, myself and I. So what did I learn about how to promote the best YOU brand?

My Twitter profile just screams me with my tagline, background of NYC in pastels and I'm smiling in my "professional photo."

My Twitter profile just screams me with my tagline, background of NYC in pastels and I’m smiling in my “professional photo.”

Step 1: Consistency. All of your social media profiles should match. My Twitter and LinkedIn profile pictures match, as well as the photo I use on the “Who am I?” page on this website. I do have a Facebook but a) I use it for photo purposes/to connect with friends and b) it has higher privacy settings. My photo isn’t the same as my Twitter and LinkedIn but it’s still appropriate and explains me (it’s in black and white). I also have this weird OCD habit about all of my fonts being the same. The font I use for my email is the same font in my resume…. weird right? Well that’s me for ya!

Step 2: Appropriate. Okay, I had to bring this one up. The general rule is that if you wouldn’t want your grandmother to see it then don’t post/tweet it. That can be said for photos as well. If you’re under 21, why would you have pictures of you with alcohol in your hands? It’s illegal and you can lose a job or internship over it. I’m not saying you have to be a stick in the mud but be smart. It’s as simple as that.

Step 3: Make it you. This is something I find many people have difficulties with. It’s great to see that on Twitter you are extremely professional and good at what you do but what are you like? Are you boring? Are you a mild-crazy person? What are your interests/hobbies? I look at Twitter as a place where you should be professional but have fun and make it your own. My twitter is half what I do and half what I like. It’s me. I mean who else would say “Lover of traveling” or “Fashion OBSESSED.” That may be someone else’s tagline but I can say that’s who I am. I’ve been to eight different countries and I browse clothing on Pinterest and Polyvore almost every single day. I also read fashion news and am secretly in love with Fashion Police on E!

When looking at YOUR brand, you really have to think about who you are. Now resumes are another subject I will talk about soon because mine took FOREVER. But just remember to never have a private and public Twitter, because that could mean your hiding something. Be smart and if you are thinking whether that post/tweet is a good idea, just don’t post/tweet it. Lastly, remember that you are your own brand, not someone else’s, so ask yourself: Who is ______________?

P.S. I’m going to Chicago in less than three weeks with my best friend and I cannot wait! Michigan Avenue and amazing food here I come!

x KMSH

Diet Coke ad I made for my graphics class... It's one brand I love because I have at least one a day.

Diet Coke ad I made for my graphics class… It’s one brand I love because I have at least one a day.

#GovernmentShutdown

It’s official once the Associated Press tweets the Government has officially shutdown. Twitter will be a major catalyst within the next few hours as people will be tweeting all night and news organizations will be seeing who can get the better story out first. I did see the New York Times article first, however, you can’t be the Associated Press. Did you readers notice how Facebook lagged posts about it all? Also on Twitter someone tweeted John Boehner’s phone number… I wonder if it works?

While some people will stay in the dark about the subject, like my roommate who didn’t know what a shutdown was, but maybe all of the commotion on social media will finally cause decisions to be made. Unfortunately, people will be affected and offices shut down. All we can do? Tweet, Facebook, Google +, Pin, etc. If our government officials can’t learn to play nice, they should be put in time out with the rest of the four year olds. I’m not saying boast your opinion… if you’re a journalist that’s an automatic DO NOT DO. I’m saying, tweet the hashtag #governmentshutdown and see yourself how a decision like this reaches millions just by clicking a button.

Goodnight readers.

x KMSH

Twitter Tweet Crimes… Just please don’t do it!

tweet

My original idea for this post was social media pet peeves but let’s face it, people will always complain on Facebook. It’s human nature now and it can’t be stopped because that’d be breaking our first amendment rights (#CommunicationLaw #Ethics). So instead of social media pet peeves, I will express what I consider Twitter Tweet Crimes:

1. The Sad Romantic. This person always tweets country music lyrics, sad tweets, I miss you tweets and sudden romantic empowerment tweets “The right person will come one day, just like snow white’s prince #newme.” My best advice: if they are your best friend, advise them not to be this person. Otherwise, unfollow them. #sorrynotsorrythere

2. The Alcoholic: This person constantly tweets about going out, pictures of them at the bar with friends, drinking, dancing on tables, drunk tweets that don’t make sense, etc. This type is widespread throughout college twitter accounts after a peer’s numerous attempt to try to change that with “you won’t get a job with that account” threats. This is true in my opinion and no your account is not totally private. So don’t even try that one. My advice: Just unfollow them. If it’s you committing this Twitter Tweet crime then please think about your future #thinkbeforeyouact.

3. The Retweeter: Do you have your own thoughts? is my only question. My advice: Stop retweeting everything and if it’s someone else unfollow them, or you’ll see all of your tweets on their feed. #morelikerepeater

4. The Complainer: Remember my post about how Blogs aren’t just for complainers? Yes well please rewind, reread and think about that when writing your next tweet. This person will complain about every aspect of their day, especially if they’re busy. Note* not all busy people who say they’re busy on twitter are complaining, but it comes off that way. My advice: Unfollow. If it’s you please remember social media is not your best friend, your mother or your personal diary. Only followers suffer. #StayPositive

I’m sorry if any of these sounded snarky or brash, but I thought I would add a little humor into this post. I have followed, unfollowed and seen all of these types of Twitter Tweet crimes. I have been guilty of one, the complainer about being busy but I didn’t mean to. However, lesson learned. My new hashtag: #StayConfidentStayPositive. Overall, don’t tweet about drinking, doing drugs, your romantic life unless it’s like the Notebook, everyone else’s tweets and how awful your life apparently is. Some people are having terrible days but then you shouldn’t be on twitter about it, that’s what Facebook it for!

I really do think 12 a.m. is my new blog post time. I also have a high heel shoe ceramic figurine on my desk. I painted it when I was 10 and have kept it ever since as inspiration. I have high heels that are too tall to walk in but my hopes in life are much higher than that.

I’ll blog soon!

x KMSH

Freestyle? More like Freelance

“Like a lot of freelance cartoonists, when any opportunity like that comes along, I have a hard time saying no, whether it makes sense or not.” – Jim Woodring

Last week I embarked on my first freelancing opportunity. Unfortunately it’s for free but all I thought was this person likes what I’m saying, I’ll get to add to pieces to my portfolio and build my resume even more. Now this is a first time thing for me, so I’m going with my instincts. Working with OU’s student-run PR firm, ImPRessions (nationally affiliated with PRSSA, I might add), I’ve learned that in PR you sometimes have to go with your gut.

Looking for guidance I emailed my old Account Supervisor, who has now graduated. Sad. But she was able to give me ideas I hadn’t thought of. I sat there staring at her email, examples of content marketing, the client’s website/Facebook/Twitter, etc. late last night, then it finally came to me.

The pitch needs to be worked on design wise but all this man wants to hear is my ideas and I’m ready for him. Wish me luck! I’ll report back this evening!

Wearing flats today because it’s been gorgeous here and my feet just can’t do the heels in hot. Wishing I would’ve packed my wedges. Boo.

x KMSH